The interactive mobile app, Viber, partnered with OO&CO to produce 2 different conceptual events at 4 different locations. #TheVibeSeries kickoff party started at Gramps Miami with DJs SpeakerFoxxx, Jun iLL, LTE NGHT, and creative mastermind behind Kanye West’s line, Virgil Abloh. Future events include a continuation of the Gramps event, hosted at Sidebar, and two tailgates at the University of Miami and University of Florida.